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AFL

The Australian Football League launched the last of its themed rounds for the 2003 Premiership Season, declaring Round 19 to recognise the heritage of Australian Rules Football.

AFL and the clubs would salute the traditions and history of the game, following on from the success of earlier themed rounds this year targetting blockbuster matches and rivalries, grass roots football, and the game's contribution to charity and communities.

This reflects the strength and history of our game.

There is a very strong demand for high-quality retro gear reflecting an earlier time and our supporters will be able to purchase a range of products featuring team logos from the first days of football.

White Rhino was commissioned to bring life back to these brands and team logos using archival material as reference. All material was collaborate then each and every logo was remodelled to reflect the retro element the market was requesting. A thorough identity guide and manaul was also created for licensees.

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