Archive for February, 2010

iPhone search V Google search

Yes, yes, yes, we at WhiteRhino are jumping on the iPhone bandwagon, but how can you ignore it? With the iPhone uptake growing at such a rapid rate and over 140,000 apps now available in iTunes store, the mind boggles to think of how many there will be 12 months from now considering it was only 25,000 in March ’09. As an iPhone fan and a frequent user of iPhone Apps, I am starting to think a little differently when it comes to searching for content. Particularly when I’m on the move and accessing information, I’m finding my search behaviour is starting to change.